Kelsey Russell, a 23-year-old TikToker in New York, is on a mission to pull off what media executives have struggled to do for decades: Persuade young people to buy newspapers.
The grad student posts several videos a week in which she flips through print pages of The New York Times, The Atlanta Journal-Constitution, and other legacy publishers to summarize stories. The broadsheets, blanketed with Russell's notes and highlights, are something of a nostalgic prop for her roughly 88,000 followers, some of whom may have watched their parents flip through physical papers but never touched one themselves.
